Encouraging Regional Tourism

FOX Sports Ohio and Cincinnati USA, Cincinnati Ohio’s regional tourism network, have partnered this summer to support the area’s popular tourist attractions. Jim Day, FSOhio’s co-host of Reds Live pre- and postgame shows, has taken a lead role in bringing Cincinnati Reds fans up close to various attractions with “Where in Cincinnati USA is Jim Day?”

Through this initiative, FSOhio created vignettes featuring Day as he visits the major attraction partners of Cincinnati USA. The vignettes show Day experiencing the local attractions and highlight some of their special features. Multiple spots were created and will air in Cincinnati Reds Baseball throughout the summer as well as during programming that reaches Reds outer market homes.

The vignettes feature Day at these tourist hot spots:

Specific spots were created to encourage outer market fans to come to Cincinnati, take in a Reds game, and stay to enjoy all that Cincinnati has to offer. Other vignettes spotlight the core Cincinnati USA partners and provide a more in-depth and personal look by showcasing Jim Day’s experience there.
Viewers can visit CincinnatiUSA.com and  FOXSportsOhio.com to learn about all that Cincinnati has to offer and to find special discounts for the featured attractions. Contests with opportunities for viewers to win free tickets and weekend travel packages will also be incorporated utilizing Facebook and Twitter.